Zainul Wasik, S. Sudarnice2 Sudarnice, and Suwandi S. Sangadji. “Service Transformation and Its Impact on Marketing: A Comparison Between Service Logic and Service-Dominant Logic”. Journal of Managerial Sciences and Studies 3, no. 1 (February 20, 2025): 413–436. Accessed September 13, 2025. http://jomss.org/index.php/jomss/article/view/69.