David S, Ali S. The Role of Brand Trust and Brand Love in Mediating the Relationship between Brand Experience, Brand Associations, Brand Quality, and Consumer Loyalty in Online Shopping. jomss [Internet]. 2025 Oct. 4 [cited 2025 Oct. 13];3(3):1234-45. Available from: https://jomss.org/index.php/jomss/article/view/94