Journal of Managerial Sciences and Studies; ISSN: 2988-6600 (print), ISSN: 2988-6619 Invites writers and academics who are interested in discussing management science from both practical and theoretical perspectives. We welcome submissions that provide insight into current and key issues related to management science practice such as financial management, industry, marketing, human resources, quality assurance and other social sciences such as sociology, communications, and administration. This journal specifically provides a forum for researchers to discuss, pursue and promote knowledge in emerging and developing fields in management and social sciences. This journal is an internationally oriented journal so that the articles published are articles in English.

DOI: https://doi.org/10.61160/jomss.v3i4

Published: 2025-04-22

Social Media Marketing Activities' Impact On Brand Image, Brand Loyalty, And Awareness

Zainul Wasik, Niken Savitri Primasari, Didik Setiawan | Pages: 481-497

THE IMPACT OF BRAND IMAGE AND SELF-CONCEPT ON MOBILE PHONE PURCHASE DECISION

I Gede Wiyasa, Arys Prada, Enny Istanti, Achmad Daengs GS | Pages: 498-516